DALÍ CYBERNETICS: THE IMMERSIVE EXPERIENCE ARRIVES IN LONDON

November 3rd, 2022 - London,  After an amazing reception in Barcelona, entertainment producer Exhibition Hub together with Fever, the leading entertainment discovery platform, have today announced that Dalí Cybernetics: The Immersive Experience will debut at The Boiler House, 152 Brick Ln, London E1 6RU, this December. 

Dalí Cybernetics: The Immersive Experience is a 360-degree digital art experience and an incredible journey through the mind of the Spanish artist and his most important works. This immersive exhibition will allow you to discover how the genius of Dalí's work was born from an open, ambitious, provocative, but also scientific thought. The Boiler House London has opened an interdimensional digital art portal for Salvador Dalí to enter the metaverse.

During the visit, you will see the artist and his work from an entirely new perspective, thanks to large-format projections, interactive installations, holograms, virtual reality, and artificial intelligence. Dalí's poetic and dreamlike universe is perfectly reflected in this new generation immersive experience, which deals with parallel universes, quantum physics, the fourth dimension, and DNA sequencing. 

Exhibition Hub has produced more than 70 exhibitions and immersive experiences around the world, reaching more than 6 million visitors. The company curates,  produces, and distributes a large number of exhibitions across the globe, from Europe to America and Asia, delivering experiences to wide audiences and adapting its productions to numerous types of unique venues: from museums to exhibition centers, galleries to shopping malls, and cathedrals, and historical sites.

Exhibition Hub has teamed up with Fever, the leading global live-entertainment discovery platform, which has been inspiring international audiences through its experiences reaching millions of users around the world every month. “Our focus on total immersion starts from the moment you enter and stays with you long after you leave,” said Mario Lacampo, CEO and Creative Director for Exhibition Hub. “This wholly new way to experience art provides our guests with a deeper appreciation of Dali's genius in a truly transcendent environment.”

The exhibit showcases an awe-inspiring journey into the incomparable universe of Salvador Dalí, the artistic genius behind surrealist masterpieces such as "The Persistence of Memory" (famous for its melting clocks). Explore his life, his work, and his secrets as never before through cutting-edge 360-degree digital projections, a one-of-a-kind VR experience, and a uniquely atmospheric light and sound show. 

Tickets  

From £19.90 for adults and £10.90 for children.

Get your tickets here.

Press Contact

press.dali@feverup.com

About Exhibition Hub: 

Exhibition Hub is a curator, producer and distributor of large exhibitions across the world, from Brazil to China to Paris to Moscow. They deliver edutainment experiences to wide audiences and adapt their productions to the venue creating each time an original experience  from museums, exhibition centers, galleries to shopping malls, old churches, historical buildings and other unique spots.

Nowadays, Exhibition Hub focuses more and more on immersive experiences. They offer a spectacular 360° video, light and music experience and a one of a kind virtual reality experiences each a compliment to the immersive experiences, didactic introduction galleries allowing the visitor to immerse himself/herself into the artist before experiencing the spectacular larger than life projections all synchronized to an original score of music.